Why is End of Year Giving Such a Big Deal?

The end of 2020 is right around the corner (thank goodness!), and amidst all of the day-to-day fundraising activities odds are good most development programs are neck-deep in planning their end of year campaigns. How important are these efforts, really? This feature from Neon One offers enlightening statistics about the most wonderful time of the year!

Click here to see the statistics.